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Marketing Campaigns

The Big Trade (Show)

Posted on February 21, 2012 by Design At Work

Trade shows play a major role in many industries, providing a gathering point for companies to meet with clients and introduce new products and services to the public and press. That’s why maximizing every opportunity a trade show can present … Continue reading →

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Hot off the (e)Presses

Posted on February 14, 2012 by Design At Work

Sending eNewsletters to customers or potential clients is a powerful—and inexpensive—marketing tool. According to a poll of 300 executives of small- to medium-sized business, eNewsletters are rapidly increasing in popularity. eNewsletters are a great way to get the word out … Continue reading →

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Instant Gratification

Posted on February 7, 2012 by Design At Work

We live in an age of instant gratification: drive-thru banking, high-speed Internet, iPhones, microwaves and prescription drugs for every ailment. So when it comes to advertising, you expect results just as quickly. You want customers and you want them now! … Continue reading →

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Drip, Drop, You Don’t Stop

Posted on January 24, 2012 by Design At Work

Whether or not you’ve heard of drip marketing before, you’ve probably experienced it. Has your mailbox been bombarded by the Bed, Bath & Beyond 20% off coupons? If your answer is yes, you my friend, have been a target of … Continue reading →

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A Tribute to the Trinity

Posted on January 18, 2012 by Design At Work

Three Types of Marketing Your Business Can’t Do Without Most people are familiar with what we’ll call attraction tactics: billboards, ads, cold calling and so on. These mediums get your name out there, create a sense of familiarity, and make … Continue reading →

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