DAW Marketing Blog.

We love the work we do, and we’re ready to share with the world what we’ve learned along the way. Check out our blog for insights into the industry and marketing ideas and tips to help you make the right decisions for your business.

Illustration of graphic design tools

4 Ways Graphic Design Helps Your Business

People are instinctively drawn to good design, but did you know graphic design can help your business beyond aesthetics? Marketing researchers have investigated the connection between logo design and sales — finding a correlation between certain types of designs and positive revenue, depending on the industry. But good design includes more than a logo. Here…
Read More »

How Important is Graphic Design for Your Business?

Insights from Brittany Woodson, our Director of Graphic Design: Every business wants a design that pops and helps them stand out from the competition. But it’s so much more than picking a color and layout — graphic design can really make or break a business. I’ll get into the details, but a strong design will…
Read More »
Ideas to keep your B2B social media marketing fresh

B2B Social Media Marketing: 3 Ideas to Keep Your Content Fresh

A well-crafted B2B social media strategy can have a big impact on your business — unlocking new leads, boosting brand awareness and reinforcing your role as an industry authority. Over half of B2B buyers research products on social media before making a decision, and 84% of VP-level and C-suite leaders say that social media influences…
Read More »
Tips for using stories in your social media strategy

How to Use Stories in Your Social Media Strategy

Curious about whether stories should have a place in your social media strategy? Stories offer quick hits of information, usually in clips that are 10 – 15 seconds long, and disappear within a day or so. Back when Snapchat introduced the idea of stories in 2011, most businesses didn’t bother using them in their social…
Read More »