Consistent brands are strong brands. So, how can your branding stay on-point? Creating and using a logo isn’t enough. Your brand needs to make an impression. The right impression, each time it’s seen by a customer. 1. Create Strong Brand Visuals Your brand’s visuals, the “look” or graphic elements of your brand, should have a unified concept. This co...

Don’t underestimate the value of business cards. They’re part of your brand! Whenever you’re out in the world promoting your business, you want to make a connection with those you’re meeting with. Just as important is making sure that the person you’re talking to has your contact information so they can reach out in the future. Instead of walking away with ...

Few businesses are major players in their industry from day one. Every company has to start somewhere, and the journey from small business to industry powerhouse rarely happens overnight. Your company has all the potential in the world, but going from a small business to a large one takes work. A strong small business marketing plan will help you get there. You mig...

It can take a village to see solid marketing plans through, and depending on the size of your business, it can take up a lot of your precious time, too. Savvy individuals take advantage of outsourced marketing by contracting with agencies, like Design At Work. Benefits range from cost savings to a team of experts – check them all out! Team of Experts With a mark...