DAW Marketing Blog.

We love the work we do, and we’re ready to share with the world what we’ve learned along the way. Check out our blog for insights into the industry and marketing ideas and tips to help you make the right decisions for your business.

Category: Search Engine Optimization

illustration of SEO and content marketing tools

Content Marketing: How SEO Helps Build Your Brand

Content marketing has changed a lot in the last decade. Everyone now has a smartphone glued to their hands and can search anything in a matter of seconds. Now more than ever, branding and word choice matters — and SEO keyword choice is crucial. Search engine optimization (SEO) is the technical force behind your brand’s…
Read More »
illustration of SEO strategy

3 Simple Ways to Add Social Media to Your SEO Strategy

SEO: a little acronym that packs a lot of punch. The term stands for “search engine optimization” and refers to the process of improving your website’s visibility and search rankings. The process itself is multifaceted and ever-evolving, but the goal is relatively simple — to drive more qualified traffic to your business’ website. In other…
Read More »
illustration of SEO, blog posts and content

SEO, Blog Posts and Why Your Words Matter

Ask any marketing pro the best way to boost your business’ online search rankings, and chances are the conversation will shift to SEO, blog posts and your company’s overall choice of verbiage. It’s true — that blog housed on your company’s website (or that you’ve talked about launching but haven’t pulled the trigger on) can…
Read More »
Get better results for your website using SEO marketing.

SEO Marketing: 4 Steps to Better Results

If you’ve been paying attention to the search engine optimization (SEO) marketing world for a few years, you might remember a time when everything revolved around keywords. SEO marketers talked shop about keyword densities the way baseball players talk about batting averages. While keyword selection is still important, times have changed and search algorithms have…
Read More »